(« SUCCESSFUL FREELANCING WORLDWIDE):(« FOCUS ON THE OTHER PARTS OF A « BUSINESS PLAN »):
(1)-(« SPOTLIGHT ON A BUSINESS PLAN »):
THIS IS A BRIEF INTRODUCTION OF ALLL THE OTHER PARTS OF THE BUSINESS PLAN.THE OVERVIEW DESCRIBES YOUR BUSINESS AND INCLUDES A SENTENCE OR TWO ABOUT ITS MAJOR ASPECTS:(« THE CUSTOMER », « THE COMPETITION », « THE LOCATION », « THE FINANCIAL NEEDS »!MOREOVER, YOU MAY WANT TO GO BACK AND REVISE THE OVERVIEW AFTER COMPLETING THE REST OF THE (« BUSINESS PLAN »),BUT IT IS HELPFUL TO WRITE AN ACCURATE DESCRIPTION OF YOUR « BUSINESS » BEFORE YOU START ANY OTHER SECTION.IN THE SAME WAY, ONE MAJOR FUNCTION OF THE (BUSINESS PLAN »), IN FACT,IS TO TARGET YOUR MARKET AS MUCH AS POSSIBLE,BECAUSE A SMALL,NARROWLY DEFINED BUSINESS INVARIABLY DOES BETTER THAN A LARGER,MORE AMORPHOUS ONE.
(2-)(« CUSTOMER’S PROFILE »):
A BUSINESS « GURU » ONCE WROTE THAT THE SINGLE MOST IMPORTANT ELEMENT OF ANY BUSINESS IS THE CUSTOMER.INTERESTINGLY,LOTS OF ENTREPRENEURS DISPUTE THIS FACT.THEY BELIEVE THAT THE FORCE OF THEIR PERSONNALITY,THEIR TALENT,OR THEIR SKILL WILL BRING THEM CIUSTOMERS.BUT BUSINESSES DO NOT WORK LIKE THIS.INSTEAD,YOU MUST OFFER A « SERVICE » THAT PEOPLE WANT OR NEED,AND THEN THEY WILL BEGIN TO PAY YOU MONEY FOR IT.TRYING TO SELL PEOPLE SOMETHING THEY DO NOT WANT OR NEED,LIKE TRYING TO SELLL THROUGH THE SHEER FORCE OF YOUR PERSONNNALITY,OFTEN LEAVES YOU TALKING TO AN EMPTY ROOM OR STORE OR STUDO.SO THE FIRST THING YOU MUST DO IN A « BUSINESS PLAN » IS TO FIGURE OUT IF THERE ARE POTENTIAL CUSTOMERS WHO WANT TO BUTY WHAT YOU ARE SELLING.
(3)-(« COMPETITOR’S PROFILE):
YOU NEED TO EXAMINE THE COMPETITION TO SEE WHAT YOU CAN DO DIFFERENTLY AND, YOU HOPE, BETTER.IT IS,HOWEVER,NOT ALWAYS NECESSARY TO DO SOMERHING BETTER IN ORDER TO SUCCEED.AS A RESULT, IN MOST FREELANCE OPERATIONS,THE COMPETTITION IS LOCAL.RARELY WILL YOU NEED TO EXAMINE COMPETTION THAT IS NOT.IN ADDITION, DON’T GET CAUGHT UP EXAMINING PERIPHERAL BUSINESSSES THAT DO NOT DO EXACTLY WHAT YOU DO,UNLESS YOU HAVE NO CHOICE.SINCE MANY FRELANCE BUSINESSES ARE SOMEWHAT ESOTERIC,SOMETIMES IT IS IMPOSSIBLE TO GATHER INFORMATION ON THE EXACT BUSINESS YIOU WANT TO START.
(4)-(« SALES FORECAST »):
THIS IS ONE OF THE TRICKIER PARTS OF « BUSINESS PLAN ».BASED ON WHAT YOU HAVE LEARNED ABOUT THE CUSTOMER AND THE COMPETTITION,YOU MUST AN ESTIMATE OR A GUESSTIMATE,AS SOME PEOPLE CALL IT OF YOUR PROJECT SALES.
(5)-(LOCATION):
IF THE HAPPY NEWS IS THAT YOUR BUSINESSES STILL LOOK A GO,THE NEXT STEP IS TO THINK ABOUT WHRE YOU WILL LOCATE.IN CONSEQUENCE, MANY FREELANCERS ARE HOME- BASED!FURTHERMORE, IN (PARI-FRANCE), A NEW TREND OF FREELANCERS STArTED IN (2009) WITH THE FRENCH LABEL (« AUTO ENTREPRENEUR »)BACKED UP BY WITH A HOME BASED STATUS:DOWN THE LINE, IT IS LESS COSTLY MONTHLY ASFAR THE HOUSING IS CONCERNED!
(6)-(« MARKETING PLAN »):
CLOSELY TIED TO THE CUSTOMER PROFILE IS THE (« MARKETING PLAN »).THIS IS WHERE YOU PLAN HOW YOU WILL ATTRACT THE « CUSTOMERS » YO DESCRIBED EARLIER.CUSTOMERS WILL COME TO YOU BECAUSE OF YOUR « PRICE »,YOUR »SERVICE »,AND YOUR »ADVERTISING ».UNFORTUNATELY, »PRICING IS AN INEXACT SCIENCE ».BY NOW,THOUGH, YOU SHOULD KNOW WHAT YOUR COMPETTITION CHARGES AND SHOUKD HAVE ANLYZED WHETHER YOU CAN GO HIGHER OR WETHER YOU MUST GO LOWER OR STATY THE SAME.
(7)-(« FINANCIAL PLAN »):
FOR MOST BUSINESSES, THE (« FINANCIAL PLAN ») IS THE HEART AND SOUL OF THE « BUSINESS PLAN ».IT TYPICALLY TAKES UP AS MUCH SPACE AS ALL THE OTHER MINIREPORTS COMBINED AND USUALLY IN CLUDES A PROFIT-AND-LOSS STATEMENT,A BALANCE SHEET AND ONE TO THREE YEARS PROJECTED BUDGETS.DEFINTELY FOR « FREELANCERS »,THE (« FINANCIAL PLAN ») IS A SIMPLE AFFAIR BUT AN IMPORTANT ONE NEVERTHLESS.
-(« ONE CAN NOT MOVE FORWARD WITHOUT TAKING SOME RISKS IN BUSINESS TERMS: THE TIME IS NOW TO STArT SOMETHING THROUGH INNOVATIVE (START- UPS »), IN A WORLD OF GLOBALISATION AND INDEPENDENCE, WHERE THE PLANET SEEMS TO BE GRADUALLY A VILLAGE »! »BE AN ASSET TO THE COLLECTIVE »!
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